art direction - creative campaigns

Seasonal sweepstakes | williams-sonoma, inc.

I took lead on design for cross-team Sweepstakes Creative that four brands used across Williams-Sonoma, Inc. Created original concept and revisions through approvals; generated all digital touchpoints for the campaign for desktop, mobile, eMarketing, email and social; worked with cross-functional partners on this from beginning to end.

Seasonal sweepstakes | williams-sonoma, inc.

I took lead on design for Fall 2020’s cross-team Sweepstakes Creative that four brands used across Williams-Sonoma, Inc. Created original concept and revisions through approvals; generated all digital touchpoints for the campaign for desktop, mobile, eMarketing, email and social.

holiday sweeps, cross-brand| williams-sonoma, inc.

I took lead on a holiday campaign of design for cross-team, cross-functional Sweepstakes Creative that four brands used. Created concept and revisions through approvals; generated all digital touchpoints for the campaign for desktop, mobile and email.

BOXING DAY | williams-sonoma, inc.

I took lead on another holiday’s campaign of design for cross-team, cross-functional Boxing Day Creative that four brands used. Created original concept and revisions through approvals; generated all digital touchpoints for the campaign for desktop, mobile and email.